company will also have social media consulting integrated with the POS system eventually, which will help
companies to make sense of their data and sell customized social media marketing reports.
Some websites enable on site ordering, however many local business people answer the phone, which
has opportunity cost of serving other customers or slowing production. Or, they use third party online
ordering systems and have orders faxed with a transaction based fee taken out. Orders can be placed
directly from the Monavie website and in the future, smartphone, tablet and potentially social media
applications. The orders will be placed directly into the POS and eventually recognize the customer’s
information for one click ordering.
Direct Marketing Advertisements
As data is collected during the Beta period, consumer profiles will begin to emerge and customer
intelligence data will be used to send target-targeted campaigns to the individual consumers that are
highly relevant and timely.
There are over 20 million local businesses in the United States, which account for 54% of all sales. In some
states, local businesses are growing between 2 – 4% annually. With these small businesses, there is
currently no way to effectively track consumer purchases offline, but 95% of purchases are made offline.
In addition to the most recent trend of economic recession recovery, improved jobs reports and increased
consumer spending, local businesses in the United States are spending again and growing at a rapid rate.
Currently at just over $300 B, consumer retail spending has increased as the United States has been
recovering from the great recession in the early 21
century. With personal incomes, consumer spending
has increased and is continued to at a slightly more stable rate than the previous months. As business
generate more revenue, they increase their marketing budgets as many determine marketing budgets as
a percentage of sales revenue.