Table of Contents 

Executive Summary

 ...........................................................................................................................  

Product & Service Summary

 ........................................................................................................... 

Market Summar

................................................................................................................................  

Vision

 .......................................................................................................................................................  

Objectives

 .............................................................................................................................................. 

Keys to Success

 .................................................................................................................................... 

Start-up Summary

 .............................................................................................................................. 

Product & Services 

............................................................................................................................. 

Service Description

 ............................................................................................................................

Technology 

...........................................................................................................................................

Industry Overview

 .............................................................................................................................. 

The Market

 ............................................................................................................................................ 

Market Needs

 .......................................................................................................................................

Market Trends

 ......................................................................................................................................

Market Growth

 ....................................................................................................................................

Market Segmentation

........................................................................................................................

Strategy & Implementation Summary

 ...................................................................................... 

Management Team

 ............................................................................................................................ 

SWOT Analysis

 ..................................................................................................................................... 

Value Proposition

 ............................................................................................................................... 

Competitive Comparison

 ................................................................................................................ 

Marketing Plan 

................................................................................................................................... 

Promotion Strategy

 ......................................................................................................................... 

Financial Forecasts

 ..........................................................................................................................

Start-up Summary

 ...........................................................................................................................  

Financial Highlights

 ........................................................................................................................ 

Financial Indicators

 ........................................................................................................................  

Revenue Forecast

 ............................................................................................................................  

Personnel Forecast

 ..........................................................................................................................  

Projected Profit and Loss

 .............................................................................................................. 

Projected Cash Flow

 .......................................................................................................................  

Projected Balance Sheet 

...............................................................................................................  

Sensitivity Analysis 

......................................................................................................................... 

Appendix

 ............................................................................................................................. ..............

NIPS

3

[email protected]

435 765 8799

www.nips.com

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