MooC Business Plan

Business Plan Articles

Pro Business Plans has prior experience working with massive online open course producers to create business plans for their courses and distribution platforms. It has helped to both create a market-entry strategy and raise financing for their entities with a professional and fully custom business plan. Unlike generic software and other writers that use under qualified teams, Pro Business Plans works one-on-one with you to create a professional MooC business plan designed to achieve your unique goals.

mooc business plan

MooC Business Plan

There are several online courses available and accessible to the masses through individual content platforms by a variety of content producers, however the market is still very large and continues to grow. Pro Business Plans has worked with top companies to create business plans that construct and communicate their unique approach to the market for massive open online courses . Such differentiation factors include the management team, course curriculums, region, language, price, and a variety of other dimensions. Contact Pro Business Plans to learn more about its MooC business plan.

Business Model

The business model section constitutes the majority of a MooC business plan, which outlines what the company does to generate a profit and how it will deliver that profit to the market. All massive online courses are not the same, if they were, some would not be more profitable than others. The business model should be designed and communicated as differentiated than the existing competition in a way that is unique or at least more efficient than the existing competitors. Investors look for a competitive advantage and differentiation for a MooC company, so it is critical that your company translate this in a professional manner.




Marketing Plan

The marketing strategy for a MooC business plan is designed to rapidly acquire and retain both users and content. If the business is already a content producer, then the sole effort is concentrated on the acquisition of new visitors. This is accomplished by a very strategic market entry strategy that is designed to minimize the customer acquisition cost and gain a tremendous user base very quickly. Pro Business Plans has worked with many MooC providers to introduce their programs into the market and keep consumers engaged through a combination of product launch and user retention techniques.




Financial Projections

All MooC business plans are unique in that they charge different prices of contrasting content based on the positioning of their business model. For instance, some are used for purely promotional purposes and charge a nominal amount to access the course to cross-sell other products and services. Others include premium vocational content that provide the user with an esteemed certificate and accomplishment, each has a different value associated with it. The expense structure also depends on the method in which the content will be procured and how a user base will be acquired. Pro Business Plans has extensive experience working with massive online courses to create financial projections based on the business model and market positioning of each company. It then creates the full financial statements for internal review and communication to third-party investors for its inclusion in the MooC business plan.




What is Included in Our Custom MooC Business Plan?


  • Marketing Plan
  • SWOT Analysis
  • Competitive Analysis
  • Profitability Analysis
  • Personnel Plan
  • Organizational Chart
  • Company Valuation
  • Executive Summary
  • Company Description
  • Keys to Success
  • Three Year Objectives
  • Product or Service Description
  • Market Research
  • Fundraising Support
  • 12 Month & 3 Year Profit & Loss
  • 3 Year Balance Sheet
  • 12 Month & 3 Year Sales Forecast
  • 12 Month & 3 Year Cash Flows
  • Break-Even Analysis
  • Financial Ratio Analysis
  • Management Team

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